AI Image GeneratorsIn this guide we cover everything you need to know to find the best AI image generators. We explore how they work to the most popular use cases in marketing, design, and sales.

Whether you’re a business owner, creative professional, or simply curious about the latest AI technology, this guide has everything you need to get started.

What are AI Image Generator Apps?

AI generated images are created using artificial intelligence technology that analyzes a massive amount of visual data and then generates new unique images based on the patterns it learns.

In simple terms, the AI Image Generator tool looks at millions of images and learns all of the different potential objects and styles an image can contain. It then uses that knowledge to create images that are unique and highly creative.

AI image generators can be used for a wide range of purposes. Popular examples are design, art, marketing, online web pages and to illustrate books and slides presentations.

How do AI Image Generators Work?

AI image apps use machine learning algorithms to analyze and manipulate visual data, allowing users to generate new images or modify existing ones. Many AI image apps are powered by Generative Adversarial Networks (GANs). GANs are machine learning models that consist of two neural networks working in opposition to each other to generate new images.

The technical details of how GANs work can be hard to understand. The main takeaway is that it can be used to create a wide range of images, from abstract designs to photorealistic portraits.

The other important thing to understand about AI Image Generators is that the text based prompts you provide are essential. The better your prompts the closer you’ll get to the image you want with a few tries. There are many AI Art and Image prompts libraries and some of the prompts work across the majority of tools.

What are the best AI Image Generators?

Some of the most popular AI image generators include DALL-E from OpenAI, Midjourney, NightCafe, Fotor, and Jasper Art. We provide detailed reviews using our AI App Scoring System of the best products in this class. Tons of new and exciting AI art, photo and image generators are going to hit the market in the coming months. We will look at all of them and select the best for our AI Software Reviews.

Are there free AI Image Generators?

Yes, there are a number of free AI image tools available. However as the saying goes, you get what you pay for. So if you want to take advantage of the true power, creativity and speed of these AI Tools you’ll need to pay for a subscription.

The good news is that all of the AI Image Generators we list offer free trials so you can try before you buy. The majority of free tools are plastered with ads and have long wait times to process your image requests. Check out our Fotor AI review for a great example of transitioning from a free plan to paid.

What are the top use cases for AI Image Generators?

AI images are used for a wide range of purposes across many different role and tasks within a business. While the use cases are endless here are some of the most common:


AI image tools create personalized product recommendations, generate unique marketing materials, and targeted advertising campaigns. For marketing professionals these tools can create customized product images for use on an e-commerce website or to generate unique designs for social media ads.


Get unique and innovative designs for a wide range of applications, such as logos, website layouts, and product packaging. If you work in design an AI image generator can create custom icons or graphics for a mobile app or generate design elements for a web page.

Art and Graphics

AI image generators produce highly unique and personalized art pieces tailored to the artist’s specific vision or style. For example, an AI image generator can produce abstract designs or generate new variations of a particular art style, allowing artists to explore new creative possibilities.

Websites and Landing Pages

AI image tools create high-quality visual content for use on web pages, such as banners, graphics, and product images. The can produce unique background images or patterns for a website, or to create custom product images for an e-commerce site. A great example is NightCafe AI, which is great for creating AI images for websites and landing pages.

Sales Conversion

AI tools can produce custom sales materials, such as sales decks, brochures, and product catalogs. For example, get high-quality product art for a catalog or generate custom graphics and illustrations for a sales presentation.

Additionally, AI image tools output personalized sales materials for individual customers. This can help to improve the customer experience and build stronger relationships with clients.

What are the limitations of the best AI Image Generators?

While AI image apps can be highly effective, there are still some limitations to consider. For example, these tools may struggle with certain types of images, such as those with complex textures or lighting. Many AI tools also have a difficult time accurately depicting the finer details of human facial expressions and hands.

There’s also the potential for AI-generated images to perpetuate existing societal biases by replicating patterns in the data used to train the AI algorithms. The best AI Generator tools have solved these issues and can be used worry free.

The difference between AI generated Images and AI generated Art

AI-generated images refer to any images created or manipulated using artificial intelligence technology. AI-generated art or photos refer to images that are artistic or photographic in nature. Art tools focus on creating aesthetically pleasing images, while AI-generated images focus on producing specific types of content.

Is it hard to use an AI Image App?

The ease of use for an AI Generator will depend on the user’s existing technical knowledge. Some AI image apps are user-friendly and accessible for everyone. Others require more advanced technical knowledge. We recommend using free offers for the best AI Image Generators we review to understand the level of knowledge and skills required for your business.